BUSINESS BANG: Central Core — I now know how to be an entrepreneur
“I have the resources to build a structured business that works for me. Business Bang has taught me what it actually is to be an entrepreneur.”
Join Business Bang
— Sarah, founder of Central Core.
Company: Central Core
The babe in charge: Sarah Lang
What do you sell?
Central Core is home to Reformer Pilates group classes and individualised studio sessions.
Who is your customer?
Stressed but bless professionals seeking connection with themselves and others.
What was your main goal for purchasing Business Bang?
To increase my skill level to transform myself from business owner to business CEO.
Did the program help you achieve your goal?
I have the resources to build a structured business that works for me with the ability the process the risks involved (which is huge for a scaredy cat like me). Peta gave me the confidence to think about bigger things that I wouldn’t have previously thought of and broke everything down in possible steps. I know future me will utilise what I learnt in the program to be a business owner who knows has a clear set of goals, makes decisions and can plan for future development.
How does your business look now it’s been banged? What are the top three changes/shifts you’ve noticed — in your business or yourself?
1. I can be more that what I currently am. Meaning, it would be possible for me to develop a course, to teach a retreat, to teach teachers, to create literally anything to do with Pilates, anything is possible. In my old way of thinking I would have “just been a Pilates instructor for ever”
2. I get less caught up on small things. I am able to acknowledge that XYZ has happened, be a bit bummed out and then move on. I find myself being Peta and asking “and…” I can keep moving forward because I deserve to have a life. The energy that you keep and give is the energy that returns.
3. I am able to see my business in a bigger picture. I can see the potential for growth in areas I couldn’t before but I also have the confidence to try and do other other things. Peta encouraged me to think about success differently, it’s not defined by what’s in the bank or fully booked classes, success is defined by me only.
“Our group were legendary, they were all incredibly supportive, patient, kind and contributed ideas that were really thought out. Peta gives everyone individual attention and they was never a time where I felt like being in the hot seat was intimidating or shameful.”
How have you grown as an entrepreneur?
+ My default mode is to let my business run itself (and I have done this for many years), BB has turned that around for me and taught me what it actually is to be an entrepreneur. BB challenged me to think about what I actually want and then gave me the structure to put what I want into words and form actions from that.
+ I feel equipped to look at Central Core as a bigger picture and make decisions based on the actions needed to get to my goals. I no longer default to “I have decision fatigue”, instead I plan for worst case scenario and remember that messy action is better than no action.
+ I understand how to structure a business to best work towards the goals, creating offers and how to price them (not on vibes) as well as different marketing tones.
What were your top three wins?
+ Being able to make a decision
+ Understanding how to create goals
+ Implementing and working in my own boundaries and standards. This took away the resentment I felt towards my business.
What made you decide to go with us over other service providers? We get we’re shit hot, but what was the reasoning for saying HELL YEAH to Business Bang?
Of course it was Peta. I had consumed EVERY bit of free content available and had also done the $35 offer. The authenticity of Peta as a person, her casual tone and her way of making business fun is chefs kiss. Personally, aside from the way that Peta broke things down and explained things in language that I understood, I loved that she had owned a studio before so really understood what being in this industry is like. She had real life experience and even in the content provided outside BB used her own studio as example often. I can not express how much I found this helpful. It’s such a niche and I think Peta’s understanding of how to work with actual clients and the energy that takes was so refreshing.
In your own words, how would you describe the coaching calls?
Our group were legendary, they were all incredibly supportive, patient, kind and contributed ideas that were really thought out. Peta gives everyone individual attention and they was never a time where I felt like being in the hot seat was intimidating or shameful. Peta has a way of challenging you without embarrassing you, she brings out the most confident version of you where you can be honest and vulnerable.
The group coaching was awesome for getting advice that you need but also the information that you pick up when others are in the hot seat is equally as valuable. There are snippets of advice offered to others that can be applied across many industries. This is not regular group coaching – it’s interactive, entertaining and educational.
“I am able to see my business in a bigger picture – I can see the potential for growth in areas I couldn’t before but I also have the confidence to try and do other other things. Peta encouraged me to think about success differently, it’s not defined by what’s in the bank or fully booked classes, success is defined by me only.”
How long did it take you being in Business Bang to see results or a change in your business/yourself?
Within 3 months I noticed a change in myself. I know the changes in my business will be gradual overtime (again nothing to do with BB and 100% me) but future me is excited and thankful that I did BB as I know in 12 months Central Core will look completely different because of what I learnt during this time.
Can you estimate the ROI from your BB investment?
You can’t put a price on personal growth. My happiness and love of my business is invaluable.
Why should someone join Business Bang?
If you are indecisive, lack direction and people pleasing rather than running a business, BB is for you. Peta gives you the tools and resources to create a clear future for your business based on what you want, the course gives you the structure to implement changes and the confidence to make decisions to get you to where you need to be.
CONNECT WITH SARAH FROM CENTRAL CORE
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