CONSULTING: The Social Haus — releasing a program & doubling retainer clients in the process
“After two years of sitting on this idea [Campaign Crashcourse], we finally brought it to life. And off the back of that launch, we also doubled our agency-side retainer clients.”
Book your 10 week accelerator
— Kaitlyn, cofounder of The Social Haus.
Company: The Social Haus
The babes in charge: Sarah and Kaitlyn
Project booked: 10 week accelerator (and 2 month extension)
What do you sell?
We’re a digital marketing agency that makes brands impossible to scroll past. Socials, ads, emails — that’s where we really sing. Think clever content, campaigns that convert, and marketing that actually sounds like a human wrote it (and makes real humans want to read it).
Who is your customer?
She’s running a great ecomm brand with big potential but her marketing feels messy and inconsistent. She’s ready for scroll-stopping content, clear direction, and a team that can turn her ideas into impact.
What was your main goal for wanting consulting?
Campaign Crashcourse was an idea we sat on for two years. We knew it had potential, but something was holding us back. Working with Peta flipped that. She helped us stop overthinking and start executing with purpose. Her support gave us the tools, language, and confidence to finally bring the course to life, not in a rushed, scrappy way, but as something powerful and polished.
She came in red hot with generous access to her knowledge, assets, and lived experience. Whether it was copy tweaks, sales psychology, or systems advice, she poured her brain into this project like it was her own. She helped us tighten the messaging so it felt bold and true to The Social Haus tone, and she guided us to speak confidently to the value of the course, not just list out the deliverables.
She was (and still is) one of our loudest supporters both in our 1:1 calls and out in the wild online. With her support, we didn’t just create a product, we laid the groundwork for something scalable, strategic, and so aligned with where we’re heading. We bloody love working with Peta.
“Immediate 3x ROI. A seriously strong return and that doesn’t even factor in the internal growth, systems we now have in place, or the long game of Campaign Crashcourse.”
How does your business look now we’ve completed this project? What are the top three changes/shifts you’ve noticed — in your business or yourself?
Since working with Peta, Campaign Crashcourse has gone from a solid idea to a strategic, high-impact offer. The messaging is clearer, the positioning sharper, and we finally have the tools and examples to build out the backend properly. We’re no longer winging it or underselling the value. The course feels aligned, polished, and built to convert.
How have you grown as an entrepreneur?
Campaign Crashcourse was an idea we sat on for two years. We knew it had potential, but something was holding us back. Working with Peta flipped that. She helped us stop overthinking and start executing with purpose. Her support gave us the tools, language, and confidence to finally bring the course to life, not in a rushed, scrappy way, but as something powerful and polished. We’ve gone from sitting on a good idea to owning it as a core part of our business, and that shift has changed how we lead, how we launch, and how we see ourselves as entrepreneurs.
What were your top three wins?
+ Launching Campaign Crashcourse: after two years of sitting on this idea, we finally brought it to life. And off the back of that launch, we also doubled our agency-side retainer clients.
+ Sharpening our sales messaging: we stopped diluting the offer and started leading with value, which shifted how we pitch and position everything we do.
+ Backing ourselves: we’ve stepped into a new level of confidence as entrepreneurs. We believe in the course, in the strategy behind it, and in ourselves as the ones to deliver it.
What made you decide to go with me over other service providers? What was the reasoning for saying HELL YEAH to consulting?
We’d worked with Peta before and already knew the magic she brings. After completing her signature program Give Good Email, we got a taste of her teaching style: clear, clever, and delivered with a huge ego in the best possible way. The kind that rubs off on you and makes you want to step up, speak louder, and sell with confidence. So when it came time to finally launch Campaign Crashcourse, there was no question. We didn’t just want a strategist. We wanted someone who could see the vision, challenge us to level up, and help us actually get it done. Peta was always going to be that.
“Campaign Crashcourse was an idea we sat on for two years. We knew it had potential, but something was holding us back. Working with Peta flipped that. She helped us stop overthinking and start executing with purpose.”
How long did it take to see results or a change in your business/yourself?
Immediately. From the first session, we felt a mindset shift. We stopped second-guessing ourselves and started making decisions with way more clarity and confidence. Within a few weeks, we’d reshaped the entire course structure, refined our messaging, and felt completely re-energised about the offer. The ripple effect on the rest of the business followed fast.
Can you estimate the ROI from your investment?
Immediate 3x ROI. A seriously strong return and that doesn’t even factor in the internal growth, systems we now have in place, or the long game of Campaign Crashcourse.
Why should someone work with Professional Babe for consulting?
Peta doesn’t just tell you what to do, she makes you believe you can actually do it. She brings sharp strategy, bold energy, and full transparency. She’s generous, wildly smart, and fully in your corner. If you want someone who’ll challenge you, hype you, and treat your business like it really matters, it’s Peta.
CONNECT WITH THE SOCIAL HAUS HOTTIES
Instagram | Website | Campaign Crashcourse
