Letter From The Editor – August

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Peta Serras

by Peta Serras

My thoughts and musings for the month of August.

It’s safe to say it’s been a pretty transitionary time in my life with my career thrown up in the air twice. But it’s always been a positive character trait of mine to adjust the sails according to the wind.

And that’s exactly what I did when I decided that I wasn’t happy with the path I was on.

I don’t want to say I’ve given up on making this blog work, but let’s just say I value myself – and you – so much more than accepting a $50 call out for peddling protein powder on Instagram because I need to make a dollar.

Transitioning into full-time blogging is a lot harder than I originally thought. I’m not your usual cookie cutter beauty blogger, but I didn’t need to tell you that. I’m a little edgy, I enjoy saying all the swears and I really struggle to filter myself to meet a client brief.

Authenticity is huge for me, as I want you to meet me and be exactly how you expected. I don’t want to recommend you shit products or deliver you shit content.

I’ve also noticed blogging has so many similarities to modelling. Where your fee is waived because they’ll shout you out on their Instagram and the clothes for payment have now shifted to a PR basket of last season releases.

You could see my predicament of giving up my business baby of 8 years to venture into an oversaturated and underpaid market. My stress levels were high and I was feeling overwhelmed in a very new and scary territory wondering if I had make the right decision. Which, deep down in my heart, I definitely knew it was time for a change.

I didn’t dwell for too long. I made a choice and I didn’t look back. I changed course. And I hit the ground running with doTERRA. And I ran so hard and I achieved a massive personal goal in only 2 months.

I became a Silver doTERRA leader.

This was a big milestone for me, as I’ve shared previously that I used to do doTERRA. I stopped because running a Pilates studio and blogging (I had 2 blogs at the time) was a glorious headfuck of 80 hour work weeks. The business side confused me and at the time, anything that wasn’t generating a profit was out.

But as I saw my beautiful friends doing so well in doTERRA, being so lit up about it, I couldn’t help but feel a pang of jealousy about it all. When I had toyed with the idea of starting again, Silver was the rank I would be happy to hit and sustain. It’s around $2500 a month income, and I think we all could agree that in your pocket every month is rather helpful and handy.

I thought it would take me months of hard work to do. Maybe even a year? But it happened in 2 months. And it kind of made me think, “Was I supposed to be doing this all along?”

Although it wasn’t completely smooth sailing and many challenges presented themselves (do I need to remind you about BOGO FOMO?). I didn’t have any builders or anyone who put their hand up and said, “I want to do this with you”. They were personal customers that I nurtured and supported and also dispels the myth that network marketing only works if you have crazy builders underneath you. Put the fucking work in and you get the fucking results… duh!

DoTERRA is pretty different to the beauty blogger niche I wanted to dominate. But what attracted me to that world was travel, the potential income, the ability to work when I pleased and job satisfaction.

Free lipsticks in the mail are now replaced by winning competitions that your upline sets with $700 worth of oils (much more satisfying). The amazing trips are a given for anyone who works hard (hello Uluru in January and New Zealand in February for classes!), the money is amazing and the sense of community and support is unlike any other industry I’ve worked in. And the job satisfaction? Achieving a rank that takes 13 months in 2 is pretty fucking satisfying.

I have my big goal set for September. I have no worries declaring it in public, but I’m going for Gold. It will be three months from when I hit the ground running, but I know that my 8 years of running a business, writing have made this whole network marketing process a lot easier. I’ve even had some of my customers raise their hand and state they want to do what I’m doing, and I feel quite at home mentoring them too.

So much has changed in a month and I can’t wait to report back in October and tell you how I smashed my goal.

We have a really unprofessional yet completely empowering saying in Team PB and it goes a little bit like this… let’s fuck shit up!

Can’t wait to report back.

P x

PS. If the idea of doTERRA or working with me and have me personally helping you with your doTERRA business lights you the fuck up, please reach out. I’m always looking for superstars who are passionate about oils, a little crazy (the best kinds of people) and want to create something big.

Peta Serras
Editor of Professional Babe, Peta has a penchant for pretty things, Tom Hardy and ginger kittens. You can find her sipping a long black, creating killer content or making sure her winged eyeliner is even. Peta is a writer, model & Pilates Instructor based out of the Hunter Valley.

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