WORK SMART, MAKE BANK — Passive Product Workshop

The sticky, sellable idea isn’t some revolutionary concept you need to invent from scratch. It’s already in your business and it’s waiting to be packaged.

👉🏻 WORK SMART, MAKE BANK
⌚️ 90 minutes
🗓️ July 1st 2025
🕙 10am AEST (Melb time)
🤯 One-time only — not to be repeated
🎞️ Can’t attend live? An edited replay will be sent through

THE WORKSHOP IS LIVE IN:



WHO AM I TO TEACH ON THIS?

Having been in the business game since 2009, I’ve created a tonne hot suite of digital, passive, and scalable offers.

This product got me a three-page feature in Marie Claire

Yep! I've been in business that long that I have a Pilates DVD.

Peta Serras Stretching Series
Released 2012

When 'not-a-writer' gets a sex and dating column...

... you end up teaching people your process on how to write snappy articles and copy.

A Storyline better than...
Released 2017

A course collab with my online publishing bestie

It's one thing to create good content but this product taught people how to sell with good content.

The Social Sell
Released 2019

The best email course on the planet — Give Good Email®

My most loved project — an email marketing program loved by pet psychics to private hospital. There are over 180 brands and businesses inside GGE.

Give Good Email®
Released 2021

I productised my expertise into a business accelerator for entrepreneurs

My latest project to date — and although not passive, a scalable and hot offering!

Business Bang
Released 2023

The babe who is running the event? the professional babe, of course!

“Peta brings a depth to her online training that’s hard to find. Your business will need a cigarette afterwards.” — Alice Nicholls.

Peta Serras is the founder of Professional Babe, the creator of Give Good Email® and the host of everyone’s favourite business podcast, The Business Fondle.

With 16 years’ entrepreneurial experience in the bag and all her Virgo wisdom, she’s been described as a business oracle and the go-to for meaty, practical and bold business advisory.