GOOD IN BUSINESS: Sharon added $82,000 of revenue in 8 weeks
“[I] stopped trying to be a coach and committed to building a multi-million dollar accounting practice with a team. It’s bigger, scarier, and completely right for me.” — Sharon, founder of MicroChilli
Apply for Good In Business
Company: MicroChilli
What do you sell?
I provide tax and business advisory services, helping small business owners stay on top of their tax, improve cashflow and build a more profitable business.
Who is your customer?
Business owners turning over between $1m to $10m with a team of at least 3.
What was your main goal for purchasing Good In Business?
I wanted to get more focused on how I grow MicroChilli, explain the value of my services and attract the right clients. I wanted a clear direction that I could commit to and put into practice.
Did the program help you achieve your goal? How does your business look now?
Yes. I’m more confident about who I work with, what I offer and how to explain the value of that work. My tax and business advisory services feel more connected, with a clear purpose: helping owners understand their numbers and use them to make better decisions.
I now have a stronger direction for MicroChilli and a clearer focus on the clients I want to attract. That gives me something practical to come back to when making decisions about my services, marketing and where I put my time.
“Signed 2 perfect clients during the program, [which] added another $82k in revenue.”
What has been your most audacious move in the last 8 weeks?
Walking away from a business model I’ve spent years building towards. I’ve dropped the group program as have realised that isn’t for me, stopped trying to be a coach and committed to building a multi-million dollar accounting practice with a team. It’s bigger, scarier, and completely right for me.
What were your top three wins?
+ Signing 2 perfect clients during the program, both at the level I want to be working at.
+ Owning my expertise. I stopped dumbing down my messaging and started talking like the accountant and CFO I am.
+ Finally knowing what business I’m actually building, so every decision now has a filter.
Did you have a money win?
Yes. The 2 clients I signed during the program added another $82k in revenue.
What made you decide to go with us over other service providers?
I wanted practical support and someone who would challenge me to make decisions and follow through. I was looking for help applying ideas to my own business and committing to a direction.
“I wanted practical support and someone who would challenge me to make decisions and follow through.”
How long did it take you being in GIB to see results or a change in your business/yourself?
Week 1 when I sent out the first proposal with absolutely no hesitation over whether it was too much. And week 2 I sent out another proposal double the amount of the first!
Can you estimate the ROI from your GIB investment?
From the 8 weeks alone my ROI is 2,633% or 27x my money back. But the real return is being clear on the new direction.
Why should someone join GIB?
If you’ve got changes you keep putting off and need support to make decisions and act on them, GIB gives you space to work through those decisions. For me, the value was in turning what I wanted for my business into something I could put into practice.
CONNECT WITH MICROCHILLI
Website
